I’m Ms. Smith, currently looking for a job. I’d like to ask Dr. Job about the Director, Consumer Performance Marketing position at DoorDash.
What kind of team will I be leading as the Director of Consumer Performance Marketing at DoorDash?
Well, you’ll be managing a high-performing team that includes channel experts, planners, operators, and analysts. It’s all about collaborating with them to drive execution, optimization, and innovation across global consumer channels.
What are the main responsibilities of this role?
You’ll be overseeing the entire consumer performance marketing strategy, managing a nine-figure budget, and ensuring that DoorDash achieves predictable and sustainable growth. Plus, you’ll be working closely with various departments like Product, Data Science, and Finance to enhance measurement systems and drive impactful results.
How does this role contribute to DoorDash’s growth?
This position is crucial because you’ll own core growth KPIs like customer acquisition cost and retention contribution. By partnering with Analytics and Data Science, you’ll help improve forecasting and measurement frameworks, which are key to driving efficient growth.
What kind of budget will I be managing?
You’ll be handling a pretty hefty nine-figure annual marketing budget, which gives you a lot of room to strategize and allocate resources across various channels like search, social, and direct mail.
Is there an emphasis on innovation in this role?
Absolutely! You’ll be championing channel innovation and portfolio diversification, and you’ll also be advancing DoorDash’s in-house performance marketing engine through AI and automation, which is super exciting!
Thank you, Dr. Job. I will review the details.
Company Information
Company: DoorDash
Industry: Marketing / Growth
Location: Chicago, IL, Los Angeles, CA, New York, NY, San Francisco, CA, Seattle, WA
Source: The Muse (01/23/2026)